Customer loyalty program Ideas

14 Innovative Ecommerce Customer loyalty program Ideas

Ecommerce Store Owners are always in search of finding new ways to engage customers. These days many leading platforms like Shopify have made this task easier. There are lot of apps which enables Automation in maintain customer data. This data in turn can be used to provide different offers to customers at various sales levels. Here we have shared few Ecommerce Customer loyalty program Ideas that will help you in gaining loyalty from customers.

Offer 1 : Referral Program

Earn 1000 points for every time you refer a friend who spends over $200

refer a friend customer loyalty program ideas
Designed to encourage existing customers to share their unique referral links (appears only when customer is logged in to their store account).

When a customer refers a friend

Reward referrer with 1000 points ($10 off next purchase)
Reward referred with 1000 points ($10 off next purchase)

Condition: Reward the referrer when the referred customer spends over $200

reward for customer loyalty program ideas
To improve new visitor’s experience, we can also set up this popup. It Appears when somebody who clicks on a unique referral link (i.e. a “referred customer”) lands on the site.

referred friend customer loyalty program ideas
Encourages existing customers to log in to share their unique referral link (appears only when customer is logged out of their store account).

tell your friends customer loyalty program ideas
Designed to encourage existing customers to share their unique referral links by sending an email to their friends.

Offer 2 : Points For Purchases

This is one of our favorite Customer loyalty program Ideas. For every dollar spent, customer earn X points. This campaign helps e-commerce merchants increase average cart size and purchase frequency.

Earn 10 points for every $1.00 you spend in our store

For every dollar spent, customer gets 10 points
so, for $100 spent, customers gets 1000 points ($10 off next purchase)

Offer 3 : Account Creation Reward

Reward customers for creating an account! Having an account is an incredible way to engage and educate customers between purchases.

Earn 1000 points when you create an account

When a customer creates an account they earn 1000 points. ($10 off next purchase)

Offer 4 : Happy Birthday

Reward your customers with a gift on their birthday. This drives massive customer engagement, happiness and new marginal revenue.

Earn 1000 points on your birthday

On customers birthday they earn 1000 points. ($10 off next purchase)

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Offer 5 : FaceBook Share

Incentivize sharing your website on Facebook! This campaign is an excellent way to drive engagement and generate traffic.

Earn 500 points when you share us on Facebook

When a customer shares your brand URL on Facebook they earn 500 points.($5 off next purchase)

Offer 6 : Facebook Page Visit

Incentivize visits to your Facebook Page! This campaign is an excellent way to drive engagement and generate Page Likes.

Earn 500 points when you like our Facebook page

When a customer likes your Facebook page, they earn 500 points. ($5 off next purchase)

Offer 7 : Punch Card

Make X Purchases, Get $Y. This campaign is proven to increase purchase frequency for e-commerce businesses.

Earn 2000 points after making 10 purchases

When a customer makes 10 purchases they earn 2000 points.($20 off next purchase)

Condition: Minimum Spend Per Purchase $10

Offer 8 : Goal Spend

Spend $X, Get $Y. This campaign helps e-commerce merchants increase average cart size and purchase frequency.

Earn 1000 points when you spend over $500.00 at our store

After a customer spends $500 with our store they earn 1000 points.($10 off next purchase)

Offer 9 : Newsletter Subscription

When a customer subscribes newsletter they earn 1000 points. ($10 off next purchase next purchase)

get 100 points customer loyalty program ideas

Offer 10 : Read Content

Reward consumers for reading a specific piece of content. This campaign is an incredible way to deeply educate consumers about your business.

Offer 11 : Retweet

Have an important message to communicate? Use the Retweet campaign to drastically increase its reach on Twitter!

Offer 12 : Tweet about us

Encourage consumers to Tweet about you to their followers! This is a great way to generate loads of new impressions.

Offer 13 : Instagram Follow

Reward consumers for Following your business on Instagram! There aren’t many better ways to boost engagement than this one.

Offer 14 : Paid Membership

Increase cash flow and customer lifetime value by creating a paid membership program that allows customers to buy access to exclusive perks, discounts, and experiences.

Email Notifications to Customers

Send your customers an email

  • When they reach a new tier.
  • Each time they redeem their points for a coupon.
  • Each time one of your customers redeems their points for a coupon.
  • To remind them about their points balance.
  • To tell them they have enough points for a discount.
  • With Thank you note when they refer someone to your store.
  • A reminder about their discount
  • To congratulate on their birthday

Rewards Redemption Ideas

Customers will be able to earn these coupons in exchange for points.

reward redemption ideas

Shopify Users can get all these features in a single app called “Swell Loyalty & Rewards“. We hope that these Ecommerce Customer loyalty program Ideas will help you in scaling profits on your online store.

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